Pantene new design

Pantene integrates a peculiar shape between its typography

that looks like hair in its new design. They have maintained the

same type but the other elements that surround the logo have

become more simple and accurate. 

Tropical Africa

Cola Cao chose a bold, colorful and striking type for their

 brand. The colors are very contrasted and the whole

image is quite funny and have a young appearance. 

Doves fly

I especially like Dove typography because it reminds of

a flying bird. It seems that the type is floating and it has

beautiful lines. It's very elegant. 

Nestlé cares about lower case letters

Nestlé typography uses that upper line to 'protect' the 

lower case letters as well as an accent for the e. This 

is related with the kind of products they made, especially

the ones directed to small children.

Chocolate

A classic typography in Nestlé chocolates.

LOEWE

This typography is printed on a beautifuly textured bag.

Exclusive Coca-Cola bottle

One of the most famous logotypes, Coca-Cola, on a special

edition of the bottle especially designed for ARCO.

From the inside

We can find Sans Serif typographies on the tiny pieces of our

computers. It seems these types work better in small sizes than

the Serif ones. 

Keyboard letters

On the keyboard of our Mac computers we also find a Sans

Serif typography. 

Back in time

Even in old stone inscriptions the typography is Sans Serif. 

Book covers

One of the most sold books this season has on its cover another

Sans Serif typography. Maybe it's because these typographies are

more modern and they are more in touch with new technologies. 

Metro

Metro of Madrid also uses a Sans Serif typography and it's the

 best option for something that important. 

636 CloseUp Polaroid

Polaroid. Another brand that chose a Sans Serif type for its

products.

Milton Glaser using Sans Serif

The first example of sans serif typographies in my environment.

Milton Glaser was right, Apple computers are to design as microwaves

are to cooking.